7 AI Tools You’re Not Using – But Absolutely Should Be (2025 Edition)

AI has gone from buzzword to daily necessity. But while ChatGPT and Midjourney grab headlines, a powerful wave of lesser-known AI tools is quietly helping professionals, creators, students, and business owners work faster and smarter.

Here are 7 underrated but incredibly powerful AI tools you should start using right now.

1. Perplexity AI – Your Research Assistant on Steroids

• Category: Research / Q&A / Web Search
• Why Use It: Real-time answers with citations. Perfect for writers, journalists, marketers, and students.
• Key Features:
  • Cited sources for every response
  • Summarizes academic papers, web articles
  • Fast, factual answers
• Use Case: A university student in Germany finishing a term paper in hours, not days.

2. Tome – AI-Powered Presentation Builder

• Category: Content Creation / Business
• Why Use It: Create stunning slide decks in seconds with visuals and text auto-generated.
• Key Features:
  • Auto-design and formatting
  • GPT-based content suggestions
  • Embeds for charts, images, videos
• Use Case: Startups in Singapore or remote workers in Canada who need to pitch quickly and professionally.

3. Krisp – AI Noise Cancelling for Zoom & Calls

• Category: Communication / Productivity
• Why Use It: Removes background noise (dogs, traffic, keyboard sounds) from video/audio calls.
• Key Features:
  • Real-time background noise removal
  • Works with Zoom, Teams, Google Meet
  • No data sent to the cloud
• Use Case: Remote teams in Nairobi or Mexico City dealing with noisy environments during client calls.

4. Copy.ai – Fast Marketing Copy Generator

• Category: Marketing / Content Writing
• Why Use It: Quickly generate product descriptions, ads, social media posts, email copy.
• Key Features:
  • 90+ content templates
  • Multilingual support
  • Built-in SEO tools
• Use Case: A solopreneur in India launching an eCommerce store with professional-level copy instantly.

5. Descript – AI Audio & Video Editor

• Category: Media / Editing
• Why Use It: Edit videos like a document. Remove filler words, transcribe, dub voices.
• Key Features:
  • AI voice clone (Overdub)
  • Auto captions, screen recording
  • Podcast & video editing
• Use Case: A content creator in the UK producing high-quality YouTube videos with no editing background.

6. Pictory – Turn Text into Engaging Videos

• Category: Social Media / Video
• Why Use It: Turn blog posts or articles into shareable videos for Instagram, YouTube Shorts, etc.
• Key Features:
  • Auto extracts highlights
  • Royalty-free media integration
  • Subtitles & voiceovers
• Use Case: Social media managers in Brazil turning written content into visual gold.

7. Gamma – AI Tool for Visual Storytelling

• Category: Design / Pitching
• Why Use It: Build pitch decks, documents, and web pages with clean design and smart content.
• Key Features:
  • Interactive layouts
  • Auto content generation
  • Templates for startups and educators
• Use Case: Freelancers in Nigeria building portfolio decks or teachers in Australia creating lesson visuals.

Why These Tools Matter in 2025

• Cross-Platform Power: Most work on Mac, Windows, and browser ideal for global teams.
• Multilingual Support: Many support localization, auto-translation, or regional spellings.
• Affordability: Most offer free tiers or pricing plans for developing markets.
• Speed: These AI tools can cut your workload in half sometimes more.

Bonus: How to Integrate These AI Tools Into Daily Workflows

1. Start with 1–2 tools: Don’t overwhelm yourself. Choose based on your current role or pain point.
2. Automate low-value tasks: Use AI for tasks like transcription, formatting, or basic writing.
3. Cross-tool productivity: Combine Copy.ai with Pictory for quick blogs + videos.
4. Train your team: Host short sessions to teach others how to adopt AI effectively.

Where to Access These Tools

Tool	Website	Free Tier Available
Perplexity	www.perplexity.ai	✅
Tome	www.tome.app	✅
Krisp	www.krisp.ai	✅
Copy.ai	www.copy.ai	✅
Descript	www.descript.com	✅
Pictory	www.pictory.ai	✅
Gamma	www.gamma.app	✅

Final Thoughts

Most people are only scratching the surface of what AI can do. While everyone is talking about ChatGPT, you can get ahead by mastering lesser-known but game-changing AI tools. They save time, boost quality, and help you compete globally all without needing to code or spend big.

Start using them today. In six months, you’ll wonder how you ever worked without them.

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